October 28

Three Stages of Relationships…

Hey guys,

Here’s a list of the various stages of a relationship and the aspects that you need to consider when building a relationship.

When you first meet someone the stage is called:

1. Investigation
Qualification
Unique Positioning
Creating Perceived Need
Demonstrated Competency

Once you have decided to build a relationship with someone this stage is called:

2. Nurturing
Identify needs
Support solutions
Build the Relationship
Review (Re-qualification)

Once you have decided that you need to end the relationship this stage is called:

3. Completion
Manage expectations
Deal with emotions
Reframe Relationship
Marketplace Perception

I liken the process of building a relationship with a client as the same as building a relationship in a nightclub. It makes it quite easy and fun to think about relationships.

Live with passion,

Brett Alegre-Wood


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